Commercial Imaging

This diverse segment produces images that are used for commercial purposes. They include pictures of buildings, architecture, models, designs, products, artifacts, equipment, machinery, work systems and landscapes. The images capture the imagination, communicate, influence the perception and opinion of, shape the preference for and sell an idea, a design, product or service. Images also include ones that reflect news events, sporting competition, or detailed human experience. Commercial images are used in marketing, advertising, sales, merchandising, promotional, public relations, news and educational purposes in print, on display, on screen, on-line, etc...