ZBE Holds First Chromira Users Group in Mexico


Carpinteria, CA – ZBE, Incorporated, manufacturer of the award-winning Chromira digital RA4 printers, threw a Chromira Users Group convention for their lab owners and technicians in Mexico, with the co-sponsorship of FujiFilm de Mexico and Negrete Tri-Color Digital, both distributors for ZBE.  Held November 13-15 in Puerto Vallarta, Mexico, the event educated Chromira users in several different areas of digital imaging, as well as in the technical elements of their Chromiras and ProLabs.

“We were extremely happy with the turnout at the Users Group.  This was the first time we’ve held a users group exclusively for our Spanish speakers and it was well worth the effort.  The enthusiasm that we saw there was amazing.  We definitely want to do this again”, said Zac Bogart, ZBE President.

ZBE’s Chromira Users Group convention consisted of two days of user training sessions, including very popular color management, maintenance, and state-of-the-market seminars.  The third day was for users to socialize and enjoy their locale.  Sponsored by ZBE, FujiFilm de Mexico, and Negrete Tri-Color Digital, the Chromira Users Group Meeting was first and foremost concerned with furthering the education of Chromira users to help them develop an advanced understanding of the photo industry and their printers, whether the Chromira ProLab or Chromira roll-to-roll printers, for even greater success as imagers.

FujiFilm de Mexico SA de CV is a branch of Fujifilm Corporation, and has, since 1963, been the exclusive dealer of Fuji products, equipment, training, and services in Mexico.  FujiFilm de Mexico has been a distributor for ZBE in Mexico since 2003.  For more information about this company, visit their web site at www.fujifilm.com.mx.

Negrete Tri-Color Digital is headquartered in Jalisco, Mexico.  It represents ZBE non-exclusively and both sells and services ZBE’s complete line of Chromira digital RA4 printers in Mexico’s digital imaging market.  To learn more, visit www.tricolordigital.com.

ZBE, Incorporated provides professional photo labs with state-of-the-art printing technology in the form of its Chromira ProLab and roll-to-roll Chromira digital large-format printers.  Labs utilizing the Chromira printers can be found all around the world.


Tim Sexton, VP Marketing
ZBE Incorporated, 1035 Cindy Lane, Carpinteria, CA 93013 USA
Phone: (805) 576-1600; fax: (805) 576-1601
Email: Info@ZBE.com